Breathing in the Essence of Purity

The first time I smelled lavender swaying in the summer breeze, it wasn’t just a scent—it was a memory. A moment frozen in time, simple and untainted. That’s the power of nature’s fragrances. They don’t just linger in the air; they tell stories, evoke emotions, and transport you to places untouched by artificiality. Yet, in a world saturated with synthetic perfumes, one might wonder: Why choose natural fragrances? The answer lies not only in their purity but in their ability to reconnect us with something raw and real.

The Allure of Nature Bottled: What Makes Natural Fragrances Special?

Imagine walking through a forest after rain. The earthy aroma of wet soil mingles with the crisp scent of pine needles. Now, contrast that with an air freshener trying to mimic “forest rain.” It’s like comparing a handwritten love letter to a mass-printed card—one feels authentic, the other doesn’t.

Natural botanical fragrances come from flowers, herbs, spices, and resins harvested directly from nature. Unlike synthetic scents concocted in laboratories, they carry the essence of their origins. When you spritz on a natural perfume or light a candle infused with essential oils, you’re embracing the earth’s bounty—not chemicals engineered to trick your senses.

But there’s more to this choice than authenticity. Let me take you back to my grandmother’s garden.

She grew roses—not for show—but for their scent. Every evening, she’d pick petals and steep them into water to create her own rosewater mist. She believed that what you breathe in becomes part of you. And she was right.

Why Choose Natural Fragrances Over Synthetic Ones?

Today, we live among invisible toxins. Many commercial perfumes and air fresheners contain phthalates, parabens, and synthetic musks—ingredients that sound as foreign as they feel on your skin. These compounds don’t just smell strong; they can disrupt hormones and trigger allergies.

Natural fragrances offer an antidote—a breath of fresh air when your lungs crave clarity. Here’s why:

1. Healthier for Your Body: When you choose natural fragrances made from essential oils or botanical extracts, you’re avoiding harmful chemicals that can irritate skin or harm your respiratory system.

2. Eco-Friendly: Synthetic perfumes often rely on petrochemicals derived from non-renewable resources. On the other hand, natural fragrances support sustainable farming practices and biodegrade without polluting waterways.

3. Aromatherapy Benefits: Beyond smelling good, natural scents like lavender calm anxiety; citrus energizes; sandalwood grounds you. Each note isn’t just a smell—it’s therapy bottled.

4. Connection to Nature: Inhaling these scents is like stepping into a meadow or orchard—even if you’re stuck in traffic.

Take my friend Anna as an example. She used to wear commercial perfumes religiously until migraines became her frequent companion. After switching to natural fragrances—wearing a natural perfume created with jasmine dabbed on her wrists—her headaches faded like fog under morning sun.

Breathing in Purity: How Natural Fragrances Transform Your Life

When you choose natural fragrances, you’re doing more than swapping one product for another—you’re making a lifestyle shift. You’re choosing simplicity over complexity, authenticity over imitation.

Let me tell you about a personal ritual I’ve adopted since discovering natural scents years ago. Every morning starts with bergamot oil diffused into my office space—a citrusy embrace that wakes up my mind without overwhelming it. At night? A touch of cedarwood and lavender natural perfume behind my ears lulls me into restful sleep.

These aren’t just habits—they’ve become anchors in my day-to-day life.

And here’s where it gets even more meaningful: gifting someone a bottle of natural perfume created from pure essential oils isn’t just giving them something pretty—it’s sharing wellness wrapped in scent.

How to Start Your Journey with Natural Perfumes

If you’re wondering how to make the switch but feel overwhelmed by choices, start small:

Opt for perfumes labeled “100% natural” or “organic.” Do not buy into the “green marketing” where they tell you this is clean and natural with ingredients like strawberries, melon, lily of the valley.  You cannot make essential oils from fruit and a flower tincture of a very small flower would take a truck full of blossoms to make it. Do not believe the hype.

Remember—your sense of smell is deeply personal. What reminds one person of home might remind another of adventure.

So next time someone asks “Why choose natural fragrances?”, think beyond words; think about moments—the ones where scent isn’t just something passing by but something that stays with you long after it fades.

In choosing natural fragrances, you’re not merely picking a product—you’re breathing in purity itself—a reminder that sometimes life smells sweetest when it comes straight from the earth beneath our feet.

The definition of an all natural perfume is a botanical perfume that has only essential oils and absolutes for ingredients.  Artisan all natural perfumes may also contain handcrafted tinctures of flowers, herbs and spices.

Can you believe we are in May and the first nice weather holiday is upon us?

Memorial Day weekend is the beginning of camping season and spending more time at the lake.  Hiking, fishing, gardening… and just getting our feet in the grass and our fingers in the dirt. I am enjoying my vegetables and flower plants I started from seed.  My rose collection is growing … almost 40 roses in 2 years since I moved to North Carolina. They are hanging out in pots on my deck until they can move into their permanent home.  It is so much fun bringing in the roses and having them at my desk to waft all day long.

I have had some great offers on my company, my brand JoAnne Bassett. Until I receive the cash in my bank it remains for sale.

There are some beautiful vintage oils still available on my Etsy store under Perfumer’s Corner. These are precious and will keep for many years… I have owned some of these vintage oils since 1999.

My Memorial Day sale is 20% off my whole Etsy store.  It is easiest to have a sale on Etsy.  It starts today May 19 and ends May 30.

Remember all of my natural perfumes have royal and divine alchemy preformed on them. The energetic botanical perfumes smell beautiful and raise your vibrations and align you with your highest self. This will bring you more prosperity, more love, more joy, empowerment,  wonderful connections and miracles daily.

Have fun out there.. and remember Memorial Day is also a time of remembering our loved ones who have passed.  I lost my oldest sister this year .. she always loved flowers so I am sure her family will bring some lovely flowers to her resting place. Such a beautiful tradition.

This is gold… that is what these vintage oils are. You can no longer buy them.. they are not created… they are no longer available. Do you get the picture?

Most of these precious antique essential oils and absolutes are like fine wine… they are aged to perfection.. The vintage Mysore sandalwood from 2000 is like thick buttery syrup.  When is the last time you smelled real sandalwood from East India that was not a synthetic?? It is not possible!  Especially of this quality.  There is small amount of this beautiful sandalwood left. This is the quality I have been putting into my perfumes for many years.

The people who have been called “to carry on my legacy” have been showing up and buying my perfume formulas, my rare essential oils and absolutes that are in the formulas.  They are also buying my bottle supplies, my perfume kits, etc. sold on my JoAnne Bassett Etsy store. They are sending me paypal money combining orders from Etsy and my JoAnne Bassett website.

I have been visualizing my perfume room empty… all bottles, sprayers, vials, all supplies, perfumes and samples.. gift boxes, etc.  all sold.

My vacation to Italy is coming the middle of September.. another East Coast vacation for fall color and a family gathering is coming in November.

If you want to stock up on some of your favorites now is the time.. I am receiving orders from people who have been my clients for 30 years.. I am grateful.

If you want money to purchase a perfume formula, perfume kit and supplies to start your own perfume business or add my perfumes to your existing product line, take a look at Paypal Working Capital.  They have a wonderful low rate of interest compared to credit card companies.  This could be your miracle you need to begin.

30 years ago I began my aromatherapy business with $10,000 and I was profitable from the start.

What is your intention? What is calling to you right now?  Answer the call…life is short.. Quit the job you just tolerate.  Begin what makes your heart happy. Make it fun and easy. You are worth it!

I am very happy with the results of my sale so far.  There are 2 days left.

To make it easier for you to understand what 25% off is I have created this easy list.

Regular price   Sale price at 25% off

$6.00                  $4.50

7.00                  5.25

30.00               22.50

40.00              30.00

105.00            78.75

144.00           108.00

150.00           112.50

170.00           127.50

180.00           135.00

190.00           142.50

In order to receive this 25% without me having to change prices on my website… please email me your order at joanne@joannebassett a list of exactly what you want. You can go to the pages and just copy and paste.

For example: 1 ml Vert eau de parfum $6.00, 6 ml Isis Eau de Perfume $144.00, etc.

Then  I will send you an email with the prices changed to 25% off and add on shipping. I will then ask you to send me money to a friend at joanne@joannebassett.com  at https://www.paypal.com/myaccount/transfer/homepage/pay  This helps to keep down the Paypal fees and I can pass the savings on to you.

I am selling all of my 60+ formulas, and I am in negotiation regarding licensing, and selling my brand and company.  This is my Legacy and I really want to attract the right match of buyers. If anyone has an interest please inquire now as I am reviewing offers for my company now.  People are buying the formulas to expand their personal care lines, etc.  Email to inquire about pricing for the formulas.

The intellectual property – consultations are only considered for the buyer of my brand – company.  If you purchase formulas I am offering a perfume class / perfume workshop for purchase to teach you how to create these fragrances.  I am NOT offering my how to do marketing, where to buy supplies, or any other questions regarding my business. These questions are a part of my intellectual property.  The perfume class is only about making perfume.

My Etsy site contains many items not sold on my website.  A perfume kit, bottles, rare and precious essential oils and absolutes including vintage alba rose otto 2000, jasmine sambac absolute, jasmine grandiflorum absolute, hydro distilled pink lotus oil, hydro distilled frankincense from India and Oman, and hydro distilled St John’s Wort.  When theses oils are gone that is the end. The pink lotus is  not the cheap absolute that is sold on the market…this is entirely a different oil.  The energy is amazing in all of these vintage oils. This is the end of an era.

Hope you are enjoying the summer… I am enjoying my roses and long walks.

The 50% off close out sale is extended to Dec 1 at 5 pm EST.  Then it will drop to 30% off until all inventory is gone.

I have only 5 royal blue hand blown bottles left and no other colors.

If you want this royal blue hand blown glass perfume bottle with the 1/2 ounce parfum these are your options.

More Life Collection – the choices are Italian Smoke, Vert, Opulence, Ecstasy, Serendipity or Intimacy.

Limited Edition Collection – the choices are Timeless, Reflections, Temptress, Enchant or Esoterica.

Luscious Roses is not on sale but the parfum and eau de parfum is available for full price.

The 5 ml eau de parfum travel sprayers make great stocking stuffer gifts. The on sale prices are $15.00, $20.00 and $25.00.  Men and women appreciate these.

The fragrance sample sets also make great stocking stuffers.. at prices from $11.00 to $16.50.  This is beyond affordable for 4 to 8 eau de parfum samples…

Some of the  pages I did not change the prices.. so please go to the Close Out page to order.. it is so time consuming changing over 60 fragrances with multiple options.

Send me an email if the cart is not working.. you have a question… etc.

Thank you for all of the well wishers…

I will be moving to a warmer climate the end of December so I only have a few weeks to sell my inventory.

Now is the chance to get off the charts high quality, classic perfumes that are encoded and created with Divine Light downloads and Royal Alchemy. These energetic perfumes are created with rare and vintage essential oils. You cannot find this anywhere…the end of an era…

Do your holiday shopping online and support a small business; a one person, women’s business.

Please share this blog post with your friends.

I am having a one week Black Friday Sale that starts today November 15 and ends November 22 at 5 pm EST.  It will be a 50% off sale and then on November 23 the original prices will be 30% off until all of my perfume inventory is sold.

I am done.  This is your chance to get it while you can.  My life is going in another direction.

These are extraordinary gifts of a lifetime. I am exiting the perfume business and releasing my stock.  First come first sold! I will not hold any inventory for you.

The Mastery 2020 Collections are almost gone.  The Sovereign Collections have a limited supply also.

My $6.00 individual samples are not on sale but the sample sets are. Please purchase those.

My Custom Perfumes and Custom Potions are not on sale.  This will be your final chance to have one made.  I have only 5 royal blue hand blown bottles left and no other colors.  If you want a hand blown glass with the 1/2 ounce parfum from the More Life Collection or Limited Edition Collection you can receive one until they are gone.

Royal Blue bottle

My Luscious Roses perfume is my most expensive perfume and is not on sale.  Here is your chance to stock up on them. I do not have any red hand blown bottles in stock.  

It is a lot of work changing all of the individual prices of all of the collections.  I changed most of them. For the ones not changed please go here to order the sizes of the perfumes and tell me which perfume to go with the payment.  Email me at joanne@joannebassett.com

I have created a Close Out Sale page under the Perfume Collections that has a way to order items I did not change the prices on.

I also have a perfume kit and some empty perfume bottles, essential oils, etc. on sale on my Etsy store. It is 30% off there and some on 50% closeout.. not 50% over all as Etsy takes a fee.

If you have any questions please email me joanne@joannebassett.com.  I do not answer my phone or answer facebook pm.

This is your chance to stock up on the JoAnne Bassett natural perfumes you love…they are encoded with intentions and alchemy.  Your chance of a lifetime…

Please share this blog post with your friends.

Thank you for being my clients.. have a great holiday season.

Alchemically yours,

JoAnne

Many people are experiencing stress and increased anxiety at this time.  Some are now able to go back to work and the restrictions are easing.

To help you during your day and night I suggest you wear my Sacred Frankincense 4 eau de parfum. It is balancing, uplifting and enhances mood by diminishing feelings of stress and anxiety. 

Sacred Frankincense 4

Deep in the forest tall, majestic trees lure me into your incense temple.  A lovely tranquility.

Oriental – Notes: Frankincense – boswellia sacra hydro distilled in Oman, vintage frankincense hydrodistilled Oman – boswellia sacra, incense, tulsi, vintage juniper berry – Corsica, petitgrain bigarade, geranium, black pepper, red mandarin, balsam fir

For relieving stress and anxiety. This all natural perfume will also help with your memory and concentration.

I offer many sizes of this amazing perfume starting with a 1 ml sample vial. This perfume is part of the Royal Alchemy Collection.

You can also go to my Benefits of Natural Perfumes Page  and see what else can support you at this time.

Sample Sets are perfect gifts for your service providers, neighbors or yourself. These are for both men and women. They are now on sale at also.

Scroll down to the very bottom to see the long list of sample sets on sale!

Remember my Mother’s Day sale ends May 10. 

If you have any difficulty with the shopping cart not working on my website please send me a message. Thank you.

Shipping is always FREE with every purchase in the USA.  It is a flat fee of $15.00 everywhere else. 

Many blessings.

Alchemically yours,

JoAnne