Natural Perfumes Blog

New Private Reserve Collection

September 21st, 2021 by

I have many expensive,  rare essential oils and absolutes I used strictly for Custom Perfumes for years.  Now I am no longer creating the custom perfumes.

In order to use up some of these precious materials I have created the Private Reserve Collection of natural perfumes.  There are 6 extraordinary natural perfumes in this collection with a wide range of beautiful materials.  Each of these materials has its own story and version of how rare they are.  I am not going to write a long explanation regarding these materials. Most are no longer available and what is being sold on the market is often synthetic or adulterated.

  1. Orris Root – iris – iris pallida or iris germanica.  The roots of the iris are dried for 3 years and then processed.  When using this material in a perfume it adds a powdery note. It has been used since Catherine de Medici.
  2. Pink Lotus in Oman Frankincense – This sacred pink lotus is one of my favorites.  This is my pink lotus hydro distilled essential oil from India from 2000. I added some Oman hydro distilled frankincense 2000 to ground it. Pink Lotus hydro distilled essential oil is ethereal and will evaporate.  I charge 1 ml – 30 drops for $350 for this perfume material. This is not the pink lotus absolute sold today… it is a distilled oil with a very high energy that is  no longer produced.
  3. Boronia – A flower from Australia that has a deep, exotic aroma.. it is multi faceted.
  4. Osmanthus – A creamy white flower native to Asia. To most noses it smells of tea and fruit.  It is much more exotic than that to my nose.
  5. Night Blooming Jasmine – The botanical name is Cestrum nocturnum, the lady of the night is not a jasmine at all.  These small flowers bloom only at night in tropical regions -West Indies and Asia mostly. Very exotic smell.  The only oil I have seen of this flower in the market is synthetic.  This one does come from real flowers…not the laboratory.
  6. Champa Leaf – Magnolia – This is a very precious material and I only have a small amount left. This came from Asia years ago.  It is real and smells like magnolia.  Other materials on the market are synthetic.

It was time for me to create a new collection and so I decided to create the Private Reserve Collection. As the name implies.. when the raw materials for these perfumes are gone those perfumes will be removed. Here is your chance to experience these precious miracles. They have been encoded, and Divine and Royal Alchemy have been performed on them. These formulas are proprietary.

These eau de perfumes in organic grape alcohol are available in a 5 ml silver with silver dots travel sprayer with silver organdy bag. 16% fragrance strength.

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Time To Be Sovereign

September 17th, 2021 by

It is time to be Sovereign.. take  the reins of your life.  Female empowerment.. everybody empowerment. The choice is yours.  You decide.

Become empowered.. in charge of your life.. or be controlled by the powers that be.

This is not a political statement.. it is important on so many levels.

In 2017 I went on Eram Saeed’s show From Heartache to Joy for sexual empowerment.

This memory came up on Facebook today!
Don’t miss these amazing magical potions that have been encoded and Royal Alchemy performed on them for your sexual empowerment and trauma release!
JoAnne Bassett was back by popular demand on the From Heartache To Joy telesummit September 7 with Healing the Sexual Wound.
There are 3 packages available. These offers will sell out fast… just like my last one!
Important Note: I have a very limited supply of my Brand New perfumes and lots of people were disappointed last time who
missed it, so don’t let that happen to you…
My latest offer is especially for sexual healing and sexual empowerment!
If you’ve experienced sexual abuse or trauma (whether you remember it or not), then you may have difficulty being intimate with your partner.
But it’s not your fault.
I have some potions for Clearing Sexual/Emotional Blocks that will help you.  Here is the listing on my Etsy store.
I have always felt I was ahead of my time.. I was a pioneer creating Natural Perfumes in the 70’s for myself.  Then in 1993 my Bassettt Aromatherapy company included Natural Perfumes, Potions…that were healing.. a cross between Aromatherapy and Perfume.. I was working with  encoding and alchemy 30 years ago.  My power of innate wisdom that has served me well. I wrote about that in a chapter in a book Amazing Women What’s Your Story.. in Los Angeles.. I was asked to contribute a chapter, The Power of Innate Wisdom. This is not something you learn.. it is a part of you from lifetimes of knowledge and accumulating wisdom.  I am a Master.. a Master Perfumer… and other areas of Mastery.

Grab a hold of your power and be “in charge” of your destiny! The time is now… Grab the gilded cup…you deserve it.

I created the Sovereign Collection  to empower people. It is my life mission and raising your frequency to love, peace and joy.  With all of the Royal and Divine Alchemy, Divine Light, and the encoding I add to these perfumes, you will be effortlessly supported. The other added benefit is the lovely vibrations you will feel when you apply these perfumes. There are individual bottles of Bubble of Divine Love parfum, and Divine Destiny parfum sold here.  There are not that many bottles and  boxes of these precious perfumes.  I have removed the sale price off of these now.. they are also Luxury Perfumes with expensive ingredients and have a very particular purpose in these chaotic times.

I am grateful I have inventory to help people with their fear and trauma at this time… there is a reason that my Natural Perfume inventory has not all been sold. They are here to support you!  Look through my website at the Empowerment Perfumes 
Magical Perfumes… scroll the Perfume Collections and Perfumes Past Collections. There are some potions that are ready to come to your aid.  There was a reason everyone came into this incarnation this lifetime.  My mission is to raise vibrations.. helping people with ascension with my energy field and perfume potions. They have intention, encoding and Divine and Royal Alchemy performed on them.

My process of selling my 60+ perfume formulas, with or without the alchemy attached,  my perfume inventory, rare essential oils and supplies continues. I have put out a call in the Universe for the people who are meant to carry on my legacy will reach me and purchase perfume formulas, essential oils, etc.  This is a rare opportunity for someone.. or some people… it is a private label line now that is already proven to sell.

I am reminded of my last 30 years of business… Having my Le Bijou perfume boutique in La Jolla, California. Under contract with 5 star resorts, spas, and hotels like the Golden Door,  and the Grand Del Mar teaching my Create Your Own Perfume and Perfume and Aromatherapy Journeys.  Participating in Charity events in Orange County and all over Southern CA. Doing private events with celebrities, and with corporations and others hiring me for my expertise.  Creating Custom Perfumes and Custom Perfume Potions for many people all over the world. It has been a very rewarding experience indeed. Here is a list of Press articles that highlight just a few of these. Being on tv, radio, blog talks, printed magazines, newspapers, etc. and online articles on perfume blogs, and more.

Many of you were introduced to me live at various seminars, online webinars, my Royal Perfume Group on Facebook, or telesummits like From Heartache to Joy and You Wealth. You purchased my packages or had one on one Akashic Records readings, activations, chakra clearings, intuitive readings, etc.  Now my very activating and aligning perfumes remain to assist everyone. Take advantage of them while they are still available. 

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Labor Day Sale

August 31st, 2021 by

I announced my retiring in June 2021 and selling my perfume formulas,  essential oil inventories, perfume supplies, and all perfume inventory.

I am having an ETSY sale on my JoAnne Bassett store to reduce it even more.  Etsy is where you will find my Perfume Kit, essential oils, perfume supplies, and perfumes not sold on my website JoAnne Bassett. My final close out of my Sovereign Collections are there until gone. I have 5 large silver foil with lavender boxes and 9 large gold foil with blue peacock boxes left. In the small box for the Sovereign Collection I have 6 small silver foil with gray boxes and 1 small blue peacock box.

There are some remaining Gift Boxes that are available for my perfume collections with the 1 oz eau de parfum with a free filled sprayer with your choice of fragrance.  I have only 7 large Blue peacock boxes and 1 medium Green peacock box.  After the gift boxes are gone I will sell all of the inventory of 1 oz eau de parfum with a free filled sprayer with your choice of fragrance in a organdy bag for the same price. They make wonderful gifts. They will keep for 2 years or more.

There are many sample sets, travel sprayers, Empowerment Kits,  etc. waiting for homes.

Also I still have perfume formulas left to be sold so I can pass on my legacy. Who do you know would like to start a business or add to an existing one? This is quite an adventure for me.

Speaking of which… I am going to Italy the middle of September so please get your orders in ASAP or you will have to wait till the end of Sept for me to ship them. I also plan to be gone in November.

Hope you are all doing well and enjoy the beautiful weather.  My special natural perfumes with Divine Alchemy have been keeping me in a higher vibration as they are encoded to do that. That way my connection with the Divine remains strong. Life is good.

My RoseLoversGifts Etsy store has been expanded to include more home furnishings. I have added rugs, shower curtains, pillows with floral cases, and floral pillow covers.  I have some new watercolor designs. Let me know if there is a rose photo that you would like to see on a coffee or tea mug, or other home product. Take a look and see what gift ideas you like for your favorite gardener.

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Buying My Perfume Formulas

August 19th, 2021 by

In June I announced I was selling my perfume formulas, natural perfumes, rare essential oils, perfume supplies, etc.  I am happy to announce I  have sold quite a few of my 60+ formulas.  One person told me what an opportunity. Yes it is. I am selling the formula; both with and without the alchemy connected to the formula,  the rare ingredients I have used to make them, the bottles, and other essential oils in bulk. This is like buying a turn key business… kind of like a franchise without the huge franchise fees.  I have offered to teach how to make my perfumes using the formulas for a price and have taught one buyer in person.  I am trying to make the transition for the new formula owners as easy as possible for them. Rare oils and perfume supplies are sold on my Etsy store.

Many inquiries have come in.  Some people want to expand their existing personal care product lines, some want to create a new business, etc.  What I know is that now is the ultimate best time to get started.  Why you ask?  The holiday time is the best time of the year for perfume sales. Have you heard the term Christmas in July?  Well many retailers are getting their ducks in a row.. what are they offering for the holidays.  From Black Friday in November to the end of December is the time some companies make their “whole year in sales” in 6 weeks or less. I am not kidding!  If you are considering this proposal there is no time to lose.  You need to get started… get perfumes made.. all of the details ironed out.  Labels, packaging and more. Photos need to be taken and your website launched.  If you are adding the natural perfumes to your line … your brand, you need to plan it.  Marketing.. and more.

If it is a question of not having the money to buy the perfume formulas, rare oils, supplies, etc.  I can tell you a secret.  Many new companies come into being on a daily basis with someone borrowing money from family or friends. Also many others have started their business with credit cards.. a line of credit, financing of some sort.  Go online and see the stories of successful people who started with a $4,000 credit card that had the limit raised. They then applied for more cards until they had enough to buy what they wanted. This is an investment… an investment in you and your future.

If you read some of the stories you will discover they may have been able to pay the credit cards off in a timely manner when they started making sales. This is what I am talking about getting started now.  The Christmas season is usually the biggest sales event of the year.

I am looking forward to see who else is called to carry on my legacy… I have made it really easy for you offering all of the parts for sale so you don’t have to research everything like I did!

The name of the first perfume I created for sale to the public was Le Voyage…. which in French means the journey.  That is how I started.. it has been a journey of which I am so grateful for.

Also I will add I am going for a 10 day trip to Italy in September and a fall color and family event in November.

The time is now.

If you are not moving forward you are standing still or worse yet.. going backward! Let’s live our best life yet! What are you waiting for?
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Rare Vintage Oils

August 11th, 2021 by


This is gold… that is what these vintage oils are. You can no longer buy them.. they are not created… they are no longer available. Do you get the picture?

Most of these precious antique essential oils and absolutes are like fine wine… they are aged to perfection.. The vintage Mysore sandalwood from 2000 is like thick buttery syrup.  When is the last time you smelled real sandalwood from East India that was not a synthetic?? It is not possible!  Especially of this quality.  There is small amount of this beautiful sandalwood left. This is the quality I have been putting into my perfumes for many years.

The people who have been called “to carry on my legacy” have been showing up and buying my perfume formulas, my rare essential oils and absolutes that are in the formulas.  They are also buying my bottle supplies, my perfume kits, etc. sold on my JoAnne Bassett Etsy store. They are sending me paypal money combining orders from Etsy and my JoAnne Bassett website.

I have been visualizing my perfume room empty… all bottles, sprayers, vials, all supplies, perfumes and samples.. gift boxes, etc.  all sold.

My vacation to Italy is coming the middle of September.. another East Coast vacation for fall color and a family gathering is coming in November.

If you want to stock up on some of your favorites now is the time.. I am receiving orders from people who have been my clients for 30 years.. I am grateful.

If you want money to purchase a perfume formula, perfume kit and supplies to start your own perfume business or add my perfumes to your existing product line, take a look at Paypal Working Capital.  They have a wonderful low rate of interest compared to credit card companies.  This could be your miracle you need to begin.

30 years ago I began my aromatherapy business with $10,000 and I was profitable from the start.

What is your intention? What is calling to you right now?  Answer the call…life is short.. Quit the job you just tolerate.  Begin what makes your heart happy. Make it fun and easy. You are worth it!

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Sale ends July 8

July 6th, 2021 by

I am very happy with the results of my sale so far.  There are 2 days left.

To make it easier for you to understand what 25% off is I have created this easy list.

Regular price   Sale price at 25% off

$6.00                  $4.50

7.00                  5.25

30.00               22.50

40.00              30.00

105.00            78.75

144.00           108.00

150.00           112.50

170.00           127.50

180.00           135.00

190.00           142.50

In order to receive this 25% without me having to change prices on my website… please email me your order at joanne@joannebassett a list of exactly what you want. You can go to the pages and just copy and paste.

For example: 1 ml Vert eau de parfum $6.00, 6 ml Isis Eau de Perfume $144.00, etc.

Then  I will send you an email with the prices changed to 25% off and add on shipping. I will then ask you to send me money to a friend at joanne@joannebassett.com  at https://www.paypal.com/myaccount/transfer/homepage/pay  This helps to keep down the Paypal fees and I can pass the savings on to you.

I am selling all of my 60+ formulas, and I am in negotiation regarding licensing, and selling my brand and company.  This is my Legacy and I really want to attract the right match of buyers. If anyone has an interest please inquire now as I am reviewing offers for my company now.  People are buying the formulas to expand their personal care lines, etc.  Email to inquire about pricing for the formulas.

The intellectual property – consultations are only considered for the buyer of my brand – company.  If you purchase formulas I am offering a perfume class / perfume workshop for purchase to teach you how to create these fragrances.  I am NOT offering my how to do marketing, where to buy supplies, or any other questions regarding my business. These questions are a part of my intellectual property.  The perfume class is only about making perfume.

My Etsy site contains many items not sold on my website.  A perfume kit, bottles, rare and precious essential oils and absolutes including vintage alba rose otto 2000, jasmine sambac absolute, jasmine grandiflorum absolute, hydro distilled pink lotus oil, hydro distilled frankincense from India and Oman, and hydro distilled St John’s Wort.  When theses oils are gone that is the end. The pink lotus is  not the cheap absolute that is sold on the market…this is entirely a different oil.  The energy is amazing in all of these vintage oils. This is the end of an era.

Hope you are enjoying the summer… I am enjoying my roses and long walks.

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July 4th Sale

July 2nd, 2021 by

Happy July 4th weekend!

I decided to offer a 25% off sale for 5 days to celebrate Americans.. perhaps we can raise our flags in celebration that we are alive and well.

There is a sale on Etsy as I offer other items not sold on my website like my Perfume Kit,  bottles, sprayers, essential oils, and more.

sacred elixir collection

All samples and all eau de perfumes and perfumes are on sale on my website in Perfume Collections and Perfumes Past. I am selling the inventory and I see my perfume room as empty with all sold very soon.

In order to receive this 25% without me having to change prices on my website… please email me your order at joanne@joannebassett a list of exactly what you want. You can go to the pages and just cut and paste. For example: 1 ml Vert eau de parfum $6.00, 6 ml Isis Eau de Perfume $144.00, etc.  Then  I will send you an email with the prices changed to 25% off and add on shipping. I will then ask you to send me money to a friend at joanne@joannebassett.com  at https://www.paypal.com/myaccount/transfer/homepage/pay  This helps to keep down the Paypal fees and I can pass the savings on to you.

I am selling my formulas, and I am in negotiation regarding licensing, and selling my brand and company. There are multiple options in front of me now. If anyone is interested, or you know someone who may be interested in buying formulas, etc. Now is the time to inquire.

This is a very exciting time for me… and I am arranging travel this year with the wholesale travel club I belong to. Ask me about it if you are interested.

You may have seen this banner on my Facebook personal page. For days now I have been drinking a chocolate shake with greens and taking clean supplements.  I have already lost 14 pounds of my 24 pounds I gained in the Quarantine year of boredom, Netflix, pizza and not enough exercise.  Go to my Facebook personal page and scroll down to see the 10 Day Reset where I show the details and where you can buy the shakes, etc.

Please email me with any questions!

Get your orders in! This sale and my Etsy sale end on July 8th. 

May you all have a fabulous 4th of July weekend.

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I AM Selling JoAnne Bassett

June 12th, 2021 by

Over the last year or so I have dropped hints that I will no longer be offering my encoded Natural Perfumes.  I stopped offering Custom Perfumes, Custom Perfume Potions, Intuitive Readings, Akashic readings, etc. I have had sales to reduce inventory of both perfumes, essential oils, and supplies. Now is the time and I am serious about wrapping this up!

Things are moving along quickly and I Am ready to pass on my life’s legacy. This is my gold! I have done this work since 1993 and many lifetimes. This is my mastery and I AM looking for the best match for my life’s work to go freely into the next hand.

To be clear I am selling only the perfume formulas, essential oils, and supplies.  You can buy my inventory so it is an easy transition for us both. I will share where to buy gift boxes, bottles, in the future, etc.

This does not include the use of my name JoAnne Bassett, my logo or my websites. I AM NOT selling my brand. You also cannot use the same names as my perfumes for the formulas. You are not able to say that this is JoAnne Bassett’s formula.

People have been buying my perfumes for over 20 years so that is proof that they sell or I would no longer be in business.

If you want my natural perfumes.. created by me.. now is the time.. soon the inventory will be gone. I am not just saying this. My intention is to have this completed within this month or next!   When they are gone.. that is it! My perfumes keep for years.. They also make fabulous gifts.

There will not be a deep discount sale on my products like a tele summit. I have done Royal and Divine alchemy on these energetic perfumes and they will shift your life. They all include an activation even though I don’t share that on my website.  My sale on ETSY ends soon.

Please share this message with your friends, family and clients to help me complete this chapter of my life. If you know anyone who may be interested in offering these amazing formulas please share this with them. Let’s not assume we know if someone would be interested or not. They can start a new brand and use the formulas and have income with proven perfumes that sell. They can add perfume to personal care product lines of an existing business.

Fragrance sales were up 45% in the first quarter of 2021 versus the year prior, according to data from market research firm NPD Group.

If you have any questions.. email me now at joanne@joannebassett.com

All the best..

JoAnne

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