Breathing in the Essence of Purity

The first time I smelled lavender swaying in the summer breeze, it wasn’t just a scent—it was a memory. A moment frozen in time, simple and untainted. That’s the power of nature’s fragrances. They don’t just linger in the air; they tell stories, evoke emotions, and transport you to places untouched by artificiality. Yet, in a world saturated with synthetic perfumes, one might wonder: Why choose natural fragrances? The answer lies not only in their purity but in their ability to reconnect us with something raw and real.

The Allure of Nature Bottled: What Makes Natural Fragrances Special?

Imagine walking through a forest after rain. The earthy aroma of wet soil mingles with the crisp scent of pine needles. Now, contrast that with an air freshener trying to mimic “forest rain.” It’s like comparing a handwritten love letter to a mass-printed card—one feels authentic, the other doesn’t.

Natural botanical fragrances come from flowers, herbs, spices, and resins harvested directly from nature. Unlike synthetic scents concocted in laboratories, they carry the essence of their origins. When you spritz on a natural perfume or light a candle infused with essential oils, you’re embracing the earth’s bounty—not chemicals engineered to trick your senses.

But there’s more to this choice than authenticity. Let me take you back to my grandmother’s garden.

She grew roses—not for show—but for their scent. Every evening, she’d pick petals and steep them into water to create her own rosewater mist. She believed that what you breathe in becomes part of you. And she was right.

Why Choose Natural Fragrances Over Synthetic Ones?

Today, we live among invisible toxins. Many commercial perfumes and air fresheners contain phthalates, parabens, and synthetic musks—ingredients that sound as foreign as they feel on your skin. These compounds don’t just smell strong; they can disrupt hormones and trigger allergies.

Natural fragrances offer an antidote—a breath of fresh air when your lungs crave clarity. Here’s why:

1. Healthier for Your Body: When you choose natural fragrances made from essential oils or botanical extracts, you’re avoiding harmful chemicals that can irritate skin or harm your respiratory system.

2. Eco-Friendly: Synthetic perfumes often rely on petrochemicals derived from non-renewable resources. On the other hand, natural fragrances support sustainable farming practices and biodegrade without polluting waterways.

3. Aromatherapy Benefits: Beyond smelling good, natural scents like lavender calm anxiety; citrus energizes; sandalwood grounds you. Each note isn’t just a smell—it’s therapy bottled.

4. Connection to Nature: Inhaling these scents is like stepping into a meadow or orchard—even if you’re stuck in traffic.

Take my friend Anna as an example. She used to wear commercial perfumes religiously until migraines became her frequent companion. After switching to natural fragrances—wearing a natural perfume created with jasmine dabbed on her wrists—her headaches faded like fog under morning sun.

Breathing in Purity: How Natural Fragrances Transform Your Life

When you choose natural fragrances, you’re doing more than swapping one product for another—you’re making a lifestyle shift. You’re choosing simplicity over complexity, authenticity over imitation.

Let me tell you about a personal ritual I’ve adopted since discovering natural scents years ago. Every morning starts with bergamot oil diffused into my office space—a citrusy embrace that wakes up my mind without overwhelming it. At night? A touch of cedarwood and lavender natural perfume behind my ears lulls me into restful sleep.

These aren’t just habits—they’ve become anchors in my day-to-day life.

And here’s where it gets even more meaningful: gifting someone a bottle of natural perfume created from pure essential oils isn’t just giving them something pretty—it’s sharing wellness wrapped in scent.

How to Start Your Journey with Natural Perfumes

If you’re wondering how to make the switch but feel overwhelmed by choices, start small:

Opt for perfumes labeled “100% natural” or “organic.” Do not buy into the “green marketing” where they tell you this is clean and natural with ingredients like strawberries, melon, lily of the valley.  You cannot make essential oils from fruit and a flower tincture of a very small flower would take a truck full of blossoms to make it. Do not believe the hype.

Remember—your sense of smell is deeply personal. What reminds one person of home might remind another of adventure.

So next time someone asks “Why choose natural fragrances?”, think beyond words; think about moments—the ones where scent isn’t just something passing by but something that stays with you long after it fades.

In choosing natural fragrances, you’re not merely picking a product—you’re breathing in purity itself—a reminder that sometimes life smells sweetest when it comes straight from the earth beneath our feet.

The Golden Age Collection contains 4 all natural eau de pefumes that have the high vibration and energy of the new Golden Age we are now in. Blue Lotus perfume, Golden Age perfume, Royal Green Hojary Frankincense perfume and Green Spikenard perfume are included in this amazing collection.

Blue Lotus Perfume – Blue Lotus Absolute is a energetic natural plant material from India. When you see the blue lotus in person it is a small lotus flower that fits in the size of your hand.  The flower is a magical purple blue color and opens in the afternoon sun. In Indian mythology, the blue lotus is a favorite flower of Lord Krishna and symbolizes purity and spiritual enlightenment.

Golden Age Perfume – Boronia is the star of the show.  A lovely floral and fruity oil.. it smells green like Spring bulbs flowering.

Green Spikenard Perfume – Green spikenard is a earthy and woody essential oil that relieves anxiety and stress.

Royal Green Hojary Frankincense Perfume –  A gorgeous piney, minty, citrus and amber smelling frankincense tear.  Very special incense with a vibration and healing energy not to be missed.

I hope you will try all four of these exotic and energetic perfumes.  When you wear them your energy can shift others around you. Be aware of how beneficial these Golden Age Perfumes can be. Blessings.

These exotic perfumes are available on my website JoAnne Bassett.

On this Autumn Equinox I created a beautiful natural perfume.  It is named “A Walk In The Woods” eau de perfume.

Walking in the woods with tall pines, firs, black spruce and more conifers makes my heart sing. The fresh smell of the pine needles especially when the fog and the dew is just lifting. The damp bark and undergrowth adds to the mix and my nose is filled with joy.

This is not a Pine Sol perfume..it is a light smell of forest.. that is balanced with other essential oils to represent the whole experience. It is very pleasant.

It is a foresty scent classification. Fresh conifers, wet mossy, woodsy scents, and clean smells.

It is available on my Etsy store.

When I decided to open a Etsy store it was a way to offer sales, offer supplies and essential oils that I do not sell on my JoAnne Bassett website. The Etsy site with a couple of clicks can put your whole store on sale or just a few items.  My JoAnne Bassett website does not have that capability and I have to manually change all of the coding. After the sale you then have to change all of the prices back.

I opened the Etsy store JoAnne Bassett in 2009 to offer close out sales of product and draw new clients to my store. A new venue to ship worldwide and to be found for handmade, small batch perfume. There were years I did not add any products..sell much of anything …or focus on updates, tags, titles, photos or all of the Etsy SEO and learn the new rules they have.

As the years have gone by the Etsy site has grown with lots of new stores.. new rules… and difficult search engines…Their fees of 10% just to sell a product is not bad but if you sell on offsite ads the add 12% fee to that to make 22% off.  You cannot opt out of offsite ads if you have sold a lot of product. So the total fee of a sale becomes 22% off. Now to draw attention to your store.. or even be found in search I started offering free shipping and or a sale of 20 to 25% off once in a while.  It helps to bring visitors to your store and can motivate people to try your perfumes.  So if you look at all of these fees together 10 + 12+ 20= 42% off.. or at 25% off it becomes 47% off.  Add on free shipping to the US and the profit goes down even more.

Offering free shipping is a Amazon idea that Etsy also copied.  The jury is still out if it is a deciding factor in a purchase or not.  I have tried to keep my shipping the same on both stores.

Etsy has been changing the rules and policies lately that has affected my store. Metaphysical services may not be sold on Etsy. Examples of prohibited metaphysical services include: Items with a metaphysical outcome (e.g. attracting wealth, love, etc.)

I saw how they were removing items from and closing stores that they deemed were claiming a metaphysical outcome.  My natural perfumes have all received Divine and Royal Alchemy and Divine Light downloaded into them.  This postive energy is not a claim..it just is.  Like adding love to your meal you are cooking for loved ones.. it is intention.

Yesterday I began to change and delete some descriptions of my store announcement and my natural perfumes.  Today I again see my products removed for these claims.

My purpose in posting this is please go to my JoAnne Bassett website to read the full descriptions and purchase whenever possible.  The idea of me putting my energetic perfumes on Etsy where they are not valued rubs me the wrong way.  I am not making medical claims with my essential oils or perfumes made with essential oils. Aromatherapy text books have shown research for the last 30 years or more listing the health and emotional benefits of lavender, citrus oils, and many others.  When you list St. John’s essential oil helps with depression. you are not saying it will cure it.. merely that it will help alleviate the symptons.

The items on my website are many and I continue to add more.  If you find a shopping cart malfunction please email me at joanne@joannebassett.com  The work of starting a new Shopify site is something I have done recently. There is too much to do with it and I do not have time to remake what I already have. My website is also in search engines for many years so I must consider that.

Again I thank you for your business and support with this. I appologize if you have trouble with my website.

My focus these days is selling my Perfume Formulas and/ or selling my company JoAnne Bassett and leave my legacy.  No one is promised tomorrow.

Memorial Day is an important day for us as we collectively pause to reflect and honor the service members who gave their lives for this great nation, as well as the families and friends they left behind. Never forget their sacrifice.

I am having a 20% off Memorial Day sale on Etsy.  It starts today and ends June 4.  I no longer do the telesummits but I continue to create energetic light filled collections.  Have you tried the over the top Divine Collection?  A 1 ml eau de perfume sample is now $4.80.

Recently I have watched people filling up their shopping carts at the big stores …soda, junk food, and sugar filled everything. Gmo’s and pesticides, and color additives in many foods. Also lots of plastic junk that serves as toys for children and games that are violent.  What are we doing to our bodies, minds and souls?

We are honoring the fallen soldiers today on Memorial Day.  I think we need to take a look at what “we are doing to ourselves”.  We do not need a war to kill our people we are doing a great job ourselves.  Diabetes, cancer, dementia.. and many other dis – eases in our bodies. Taking bioweapon jabs that bring on many diseases and condtions. Do your own research and stop believing everything the news tells you.

My hope is that you will respect your bodies to eat healthy, get proper exercise – if that is only a 30 minute walk or gardening. Go inside meditate, pray, do what you need to feel grateful and watch your thoughts.

Remember all of my natural perfumes have royal and divine alchemy included. The energetic botanical perfumes smell beautiful and raise your vibrations and align you with your highest self. This will bring you more prosperity, more love, more joy, empowerment,  wonderful connections and miracles daily.

Have a great day and remember our loved ones who have passed.  Blessings to you all.

In 14 days we will have another celebration. This time it is a celebration of Mothers.

Mothers come in all shapes and sizes; young and old.  What is my definition of a Mother.  One who is a caregiver.. one who takes care of someone or something.  They can give love and attention to a human being – someone they gave birth to or not,  a pet, an animal, a house plant, a vegetable or flower garden, or any other energetic thing that you deem is worthy of your attention and affection.

On this occasion I would suggest anyone who determines they are a Mother in some shape or form… please celebrate.. Take yourself out for lunch or dinner, buy yourself some healing energetic perfumes that give back to you.  Remember that I add Divine Light and Alchemy to all of the perfumes I create to uplift you to the higher vibrations. Just apply it and smell deeply.

Replenishing your energy and filling up your cup.  What does that look like for you?

I have put my Divine Destiny and Bubble of Divine Love perfumes on a closeout sale at 50% off at Etsy.

I am having a Mother’s Day sale on my whole Etsy store at 20% off on all of the other items. This sale ends on April 30.

If you just want the Perfume Kit at 20% off you can buy it here on my website. 

Have a great day and enjoy the lovely weather and the gifts of Mother Nature.

Bulk Perfume Packages is a collection of natural eau de parfum samples and travel sprayers.  They can be given as gifts or party favors for weddings, bridal showers, birthday parties, or for friend and family gatherings. Keep them for  yourself in celebration of you!

The Bulk Perfume Packages contain 1 ml sample vials attached to cards and packaged in one large black organdy bag for each collection.

It contains 23 – 1 ml eau de parfum samples from these collections: Limited Edition, More Life, Royal Alchemy, and Sacred Elixir Collections.

They are priced at 25% off of regular price for the large number of sample vials. Bulk Perfume Collections price $103.50

Happy St. Patty’s weekend!

Many shops have sales to clear out inventory so I am offering my few boxes of the Sovereign Collection. These are the remaining purple or gray gift boxes that I have left.

Also I have listed vintage essential oils, and my Perfume Kit which I have a lot of in stock.

The Perfume Kit is a best seller at all of the holidays. It makes a great gift for both men and women. Lately I have been seeing it used for bridal showers, birthdays, and fun parties of friends.

It is on my Etsy store these items are 25% off.  The Sale ends Monday, March 18.  I have the Perfume Kit on my website on 25% off sale on my website also.