This beautiful photo is taken of the library at the Biltmore House in Asheville, NC.  This photo smiles Christmas and Holiday celebrations.

We have so much to be thankful for this year!  The Biltmore House was not very much affected by the Hurricane Helene flooding and more.

I decided to run an Early Black Friday Sale this year as I may be very busy over the Thanksgiving and Christmas Holiday. Please visit my Etsy store to receive 20% off the whole store starting today and ending Monday, November 18. 

Thank you for supporting JoAnne Bassett Natural Perfumes for all of these years.  I really appreciate each and every one of you.

Have a great holiday season.

JoAnne

June I, 2021 announced I was selling my perfume formulas, natural perfumes, rare essential oils, perfume supplies, etc.  I am happy to announce I  have sold some of my 77+ formulas.  One person told me what an opportunity. Yes it is. I am selling the formula; both with and without the alchemy connected to the formula, the rare ingredients I have used to make them, the bottles, and other essential oils in bulk. This is like buying a turn key business… kind of like a franchise without the huge franchise fees.  I have offered to teach how to make my perfumes using the formulas for a price and have taught one buyer in person.  I am trying to make the transition for the new formula owners as easy as possible for them. Rare oils and perfume supplies are sold on my Etsy store.

Many inquiries have come in.  Some people want to expand their existing personal care product lines, some want to create a new business, etc.  What I know is that now is the ultimate best time to get started.  Why you ask?  The holiday time is the best time of the year for perfume sales. Have you heard the term Christmas in July?  Well many retailers are getting their ducks in a row.. what are they offering for the holidays.  From Black Friday in November to the end of December is the time some companies make their “whole year in sales” in 6 weeks or less. I am not kidding!  If you are considering this proposal there is no time to lose.  You need to get started… get perfumes made.. all of the details ironed out.  Labels, packaging and more. Photos need to be taken and your website launched.  If you are adding the natural perfumes to your line … your brand, you need to plan it.  Marketing.. and more.

If it is a question of not having the money to buy the perfume formulas, rare oils, supplies, etc.  I can tell you a secret.  Many new companies come into being on a daily basis with someone borrowing money from family or friends. Also many others have started their business with credit cards.. a line of credit, financing of some sort.  Go online and see the stories of successful people who started with a $4,000 credit card that had the limit raised. They then applied for more cards until they had enough to buy what they wanted. This is an investment… an investment in you and your future.

If you read some of the stories you will discover they may have been able to pay the credit cards off in a timely manner when they started making sales. This is what I am talking about getting started now.  The Christmas season is usually the biggest sales event of the year.

I am looking forward to see who else is called to carry on my legacy… I have made it really easy for you offering all of the parts for sale so you don’t have to research everything like I did!

The name of the first perfume I created for sale to the public was Le Voyage…. which in French means the journey.  That is how I started.. it has been a journey of which I am so grateful for.

The time is now.

Yesterday I was walking around enjoying the Spring blooms…one of my favorite was the purple iris. The precious material we get from the pallida iris is the orris root.  My material I got from Europe is 100% irones not the normal 10 to 15% like some vendors sell. When I share my essential oils, absolutes and fragrance materials are exceptional, rare and very expensive this is a good example. My perfumes containing this could be priced at $500 an oz for the ingredient costs. Most of the orris root included in fragrances today is the watered down version of orris or it is synthetic and made in a laboratory.  My quality of ingredients is a rare opportunity for you to experience them before they no longer exist.

I am reminded of my Private Reserve Collection.

1. Orris Root – iris – iris pallida or iris germanica.  The roots of the iris are dried for 3 years and then processed.  When using this material in a perfume it adds a powdery note. It has been used since Catherine de Medici.

If you want to wear some beautiful natural perfume soliflores here is your chance.  When these precious materials are gone that is it.

I have made these natural perfumes available in 5 ml travel sprayers for $50.00.  I love to wear several at once creating my own perfume.

If anyone is wondering.. I have had a number of offers to buy my business and I have not sold it yet.  Many beautiful perfumes with Royal and Divine Alchemy being performed on them are waiting for you.

I am offering a 10% off Thank You Sale in my Etsy shop.  There is a marketing practice on Etsy when a person favorites your shop or favorites your item they will be notified of a sale.  They also can receive a 10% off Thank you coupon when they make a sale.

In order for the person to receive any benefit from putting my shop or items on their favorite list they get notified of a sale. So if I do not have a sale… for months they receive no coupon or notice of such. Anyway I have decided to reward the people who have done this now. Anyone who purchases something in my shop now will receive 10% off their purchase.  This is worldwide.  This 10% off will end December 5, 2022.

Thank you for being my clients and suggesting my Etsy shop as your favorite shop with your favorite items.  I appreciate you.

I also appreciate the 5 star reviews people have given me on Etsy and on my JoAnne Bassett Perfumes Facebook page.  Please post your photos and reviews on these pages and on my Instagram page.

I am now selling my Brand – JoAnne Bassett Perfumes, my entire company and all its assets. Cash sale only.

Thank you for supporting my luxury natural perfumes with alchemy company for many years.

Please send me an email to inquire: joanne@joannebassett.com

Also if you do not want to be on the newsletter list – email list given to the new owner… please unsubscribe at the bottom of the newsletter.

I have many beautiful encoded perfumes, perfume kits, and supplies that will make lovely holiday gifts for your loved ones.  Perfumes Past contains my longest selling natural perfumes.  Please go to my JoAnne Bassett Etsy store for the perfume kits, rare essential oils and supplies, and perfumes not sold on JoAnneBassett.com

I will continue to sell my all natural perfumes on my website and Etsy site until the sale of my brand has completed.  I have a handful of gift boxes left on my website and Etsy site.

Get your orders in early.  The post office is working hard to get the packages to you.. whether that is in the US or elsewhere.  Remember I am on the East Coast of the US now in North Carolina. Please allow for more time for your package to arrive over this busy season.

Have a great holiday season!

It was time for me to create a new collection and so I decided to create the Private Reserve Collection. As the name implies.. when the raw materials for these perfumes are gone those perfumes will be removed. Here is your chance to experience these precious miracles. They have been encoded, and Divine and Royal Alchemy have been performed on them. These formulas are proprietary.

These eau de perfumes in organic grape alcohol are available in a 5 ml silver with silver dots travel sprayer with silver organdy bag. 16% fragrance strength.

Tuberose .. one of the most beautiful natural fragrances I have encountered.  When I was traveling in India for a month in 2000 I saw a field of these growing like corn stalks. Oh the smell was beautiful.  I will never forget it.  The cost of Tuberose absolute is becoming off the charts. My tuberose from India is very precious.  Some of my most popular fragrances contain this natural beauty.

To celebrate Mothers I am offering a 20% off sale on my Etsy store. This is a store that carries perfume supplies, precious essential oils, my popular perfume kit and beautiful perfumes that I no longer sell on my website JoAnne Bassett.

Go there now to find that perfect gift for Mom, yourself or your loved ones. Hurry sale ends May 10, 2021.

I have added an Egyptian God Perfume to the Goddess Collection.  He is the God of Knowledge and Wisdom.

Thoth – God of knowledge, writing and the moon

Thoth is the Egyptian god of writing, magic, wisdom, and the moon. He was one of the most important gods of ancient Egypt alternately said to be self-created or born of the seed of Horus from the forehead of Set. Thoth was the god of the moon, sacred texts, mathematics, the sciences, magic, messenger and recorder of the deities, master of knowledge, and patron of scribes.

His Egyptian name was Djehuty, which means “He who is like the Ibis.” He was depicted as an ibis bird or a baboon.

I have the Emerald Tablets book that is actually channeled by Thoth.

The Thoth perfumes is the latest perfume in the Goddess Collection.  Go there to purchase it now.