Breathing in the Essence of Purity

The first time I smelled lavender swaying in the summer breeze, it wasn’t just a scent—it was a memory. A moment frozen in time, simple and untainted. That’s the power of nature’s fragrances. They don’t just linger in the air; they tell stories, evoke emotions, and transport you to places untouched by artificiality. Yet, in a world saturated with synthetic perfumes, one might wonder: Why choose natural fragrances? The answer lies not only in their purity but in their ability to reconnect us with something raw and real.

The Allure of Nature Bottled: What Makes Natural Fragrances Special?

Imagine walking through a forest after rain. The earthy aroma of wet soil mingles with the crisp scent of pine needles. Now, contrast that with an air freshener trying to mimic “forest rain.” It’s like comparing a handwritten love letter to a mass-printed card—one feels authentic, the other doesn’t.

Natural botanical fragrances come from flowers, herbs, spices, and resins harvested directly from nature. Unlike synthetic scents concocted in laboratories, they carry the essence of their origins. When you spritz on a natural perfume or light a candle infused with essential oils, you’re embracing the earth’s bounty—not chemicals engineered to trick your senses.

But there’s more to this choice than authenticity. Let me take you back to my grandmother’s garden.

She grew roses—not for show—but for their scent. Every evening, she’d pick petals and steep them into water to create her own rosewater mist. She believed that what you breathe in becomes part of you. And she was right.

Why Choose Natural Fragrances Over Synthetic Ones?

Today, we live among invisible toxins. Many commercial perfumes and air fresheners contain phthalates, parabens, and synthetic musks—ingredients that sound as foreign as they feel on your skin. These compounds don’t just smell strong; they can disrupt hormones and trigger allergies.

Natural fragrances offer an antidote—a breath of fresh air when your lungs crave clarity. Here’s why:

1. Healthier for Your Body: When you choose natural fragrances made from essential oils or botanical extracts, you’re avoiding harmful chemicals that can irritate skin or harm your respiratory system.

2. Eco-Friendly: Synthetic perfumes often rely on petrochemicals derived from non-renewable resources. On the other hand, natural fragrances support sustainable farming practices and biodegrade without polluting waterways.

3. Aromatherapy Benefits: Beyond smelling good, natural scents like lavender calm anxiety; citrus energizes; sandalwood grounds you. Each note isn’t just a smell—it’s therapy bottled.

4. Connection to Nature: Inhaling these scents is like stepping into a meadow or orchard—even if you’re stuck in traffic.

Take my friend Anna as an example. She used to wear commercial perfumes religiously until migraines became her frequent companion. After switching to natural fragrances—wearing a natural perfume created with jasmine dabbed on her wrists—her headaches faded like fog under morning sun.

Breathing in Purity: How Natural Fragrances Transform Your Life

When you choose natural fragrances, you’re doing more than swapping one product for another—you’re making a lifestyle shift. You’re choosing simplicity over complexity, authenticity over imitation.

Let me tell you about a personal ritual I’ve adopted since discovering natural scents years ago. Every morning starts with bergamot oil diffused into my office space—a citrusy embrace that wakes up my mind without overwhelming it. At night? A touch of cedarwood and lavender natural perfume behind my ears lulls me into restful sleep.

These aren’t just habits—they’ve become anchors in my day-to-day life.

And here’s where it gets even more meaningful: gifting someone a bottle of natural perfume created from pure essential oils isn’t just giving them something pretty—it’s sharing wellness wrapped in scent.

How to Start Your Journey with Natural Perfumes

If you’re wondering how to make the switch but feel overwhelmed by choices, start small:

Opt for perfumes labeled “100% natural” or “organic.” Do not buy into the “green marketing” where they tell you this is clean and natural with ingredients like strawberries, melon, lily of the valley.  You cannot make essential oils from fruit and a flower tincture of a very small flower would take a truck full of blossoms to make it. Do not believe the hype.

Remember—your sense of smell is deeply personal. What reminds one person of home might remind another of adventure.

So next time someone asks “Why choose natural fragrances?”, think beyond words; think about moments—the ones where scent isn’t just something passing by but something that stays with you long after it fades.

In choosing natural fragrances, you’re not merely picking a product—you’re breathing in purity itself—a reminder that sometimes life smells sweetest when it comes straight from the earth beneath our feet.

The Sacred Elixir Collection

Wearing 100% botanical natural perfumes, you are receiving the aromatherapy benefits of the essential oils that are used in the perfume formula.

You will be attracting abundance or love for example. Wearing these all natural perfumes with intention you are drawing these aspects to you and becoming the intention you have set. The magical perfumes have been encoded using Royal Alchemy and Divine Alchemy.

Every natural perfume I offer has the intentions of raising awareness of consciousness and raising consciousness itself, higher vibrations, and empowerment when worn. Many people tell me they feel so good when they wear my natural perfumes.  

The definition of an all natural perfume is a botanical perfume that has only essential oils and absolutes for ingredients.  Artisan all natural perfumes may also contain handcrafted tinctures of flowers, herbs and spices.

Can you believe we are in May and the first nice weather holiday is upon us?

Memorial Day weekend is the beginning of camping season and spending more time at the lake.  Hiking, fishing, gardening… and just getting our feet in the grass and our fingers in the dirt. I am enjoying my vegetables and flower plants I started from seed.  My rose collection is growing … almost 40 roses in 2 years since I moved to North Carolina. They are hanging out in pots on my deck until they can move into their permanent home.  It is so much fun bringing in the roses and having them at my desk to waft all day long.

I have had some great offers on my company, my brand JoAnne Bassett. Until I receive the cash in my bank it remains for sale.

There are some beautiful vintage oils still available on my Etsy store under Perfumer’s Corner. These are precious and will keep for many years… I have owned some of these vintage oils since 1999.

My Memorial Day sale is 20% off my whole Etsy store.  It is easiest to have a sale on Etsy.  It starts today May 19 and ends May 30.

Remember all of my natural perfumes have royal and divine alchemy preformed on them. The energetic botanical perfumes smell beautiful and raise your vibrations and align you with your highest self. This will bring you more prosperity, more love, more joy, empowerment,  wonderful connections and miracles daily.

Have fun out there.. and remember Memorial Day is also a time of remembering our loved ones who have passed.  I lost my oldest sister this year .. she always loved flowers so I am sure her family will bring some lovely flowers to her resting place. Such a beautiful tradition.

I am having a small sale of 9 Items on my Etsy store. Some of my best sellers are included like my Perfume Kit and my Natural Perfume First Aid Kit.

Go there and check it out!

I have 36 roses growing in pots now.  It is so much fun getting back to growing more roses… of different types.

This year I am also experimenting with growing vegetables from seed in pots also.  There is hard red clay in North Carolina and pots are much easier for now.

There are many flowering trees, red bud trees, bulbs blooming, and forsythia blooms in my neighborhood.  Also the pine pollen is covering everything. Welcome to Spring!

JoAnne Bassett Artisan Natural Perfumer

On this day I would like to remind everyone that there is no such thing as competition. We really are only competing with ourselves. Read that again. Relationships have been lost to this addiction we have in our culture. Do better than yesterday and never mind where someone else is in their journey..it is their life not yours. This time on earth is all about the choices YOU make.. not the woman down the street or at the office.. they have their own choices…

I created many natural perfumes that are in support of people on many levels.. All people!  My alchemy was added to all perfumes to raise our vibrations.. to love and above on the Hawkin’s scale. Peace, joy, love, enlightenment.. These are the levels my perfumes activate in you. Quantum Physics makes it so..

Watch your self talk during the day… no complaining… no putting your self down.  Do some self care everyday.  Whether that means going for a walk or taking a bath, or spraying on some of my mood elevating natural perfumes.

Some of my collections are especially for empowerment. Empowerment is the process of becoming stronger and more confident, especially in controlling one’s life and claiming one’s rights. My Empowerment Collection contains:

Opulence for self esteem, Indulgence for confidence, Temptress for sensuality, Dark Mistress for sexuality, and 1/2 ml Luscious Roses eau de perfume to open your heart, for self love, and for the ability to give and receive love and abundance.

Another favorite perfume from the Empowerment Collection is

Radiance: Empowering women one breath at a time.

Radiate in your feminine essence! Feel your brilliance. Don’t dim your light.

An elegant, refreshing, citrus floral with a hint of spice and light and mellow patchouli. Like a breath of fresh air. The intention is empowerment.

One of my most popular fragrances I have is in my Sovereign Collection sold on Etsy.  Become Sovereign..

Perfect As I AM eau de perfume
Just as the name implies believe in yourself! Release all unworthiness. You are whole so embrace yourself fully. This perfume is a very beautiful floral. Spray this on and give yourself a big hug. When you love and appreciate yourself, you become sovereign. You create your world.

For a beautiful gift for yourself or friends, go to my shop Rose Lovers Gifts on Etsy and choose large coffee mugs, tea mugs, tote bags, computer laptop sleeves, rugs, pillows, and shower curtains.. all with photos of roses or watercolor roses on them.

Be the best you can be.. begin it today! Enjoy!

In the winter season especially in cold climates there are a lot of gray, dreary, rainy days that are very depressing. Some people just want to go back to bed.  With cooler temperatures and going to work in the dark and getting home in the dark when the sun sets at 5:00 pm it seems like you never see the light of day.  There is a condition called SAD – Seasonal affective disorder occurs in climates where there is less sunlight at certain times of the year. Symptoms include fatigue, depression, hopelessness, and social withdrawal.

Depression of any kind can lead to thoughts of suicide.  If a person feels that there is no longer anything to live for after loosing a loved one, loosing a job or other loss it may escalate to suicide.

The last few years many people have expressed hardship, loss on many levels.  Quarantine made many of us lonely, sad, and we were left to sit with our feelings. The chaos of the world and the stress of the unknown have done major damage in some lives. The virus and threat of losing our freedoms with the need of Health Passports and other controls by the government may be the final straw for some.

I have received many perfume orders for my cheerful fragrances such as Liquid Sunshine, Happy, Kiss of Gentleness,  Radiance  and others. When I lived in the Seattle area for 10 years we were experiencing record rainfall. It was very depressing with gray skies and mist or rain most of the time.  I created Reveiller eau de toilette with St. John’s Wort that is used for depression.  It helped some of my friends at the time.  If you are experiencing any of the symptons like fatigue and social withdrawl get help.  Try some natural perfumes to spray on that are encoded with higher vibrations like peace love and joy.

Ho Ho Ho! The Holidays are starting early this year.

I just returned home from a week away in Boston, Plymouth, and Newport, RI. Celebrating with family and sightseeing for 1 week.

Last year the US postal service and UPS had a hard time keeping up and some people were not able to receive their gift packages in time to present them to their friends and family. I decided to start early this year.

My Holiday sale is on now from November 16 through December 3.  It is only on my Etsy store.  Buy $50.00 or more and receive 20% off.  This is for my whole Etsy store. 

This is a world wide sale on all products on my Etsy store.

Last year I sold a lot of Perfume Kits. They make fabulous gifts.  Sample sets are great stocking stuffers. I have a handful of beautiful foil boxes left.  Precious and rare essential oils and absolutes are available.

Rose Lovers Gifts is another Etsy store I have. Many coffee mugs are available there with photos of my roses and other roses.  I have also added tote bags, shower curtains, bath rugs,  computer cases, pillow covers, pillows with watercolor roses, etc.

I have Perfume Formulas available for sale …with or without the alchemy attached.  Would you like to carry on my legacy?  This is what my intention is with selling the formulas.  I am not selling the Customer List and “my brand JoAnne Bassett”.  I am selling just the perfume formulas and you can begin selling these perfumes that have brought so much joy to so many people for many years.  Send me an email joanne@joannebassett.com if you have further questions.  Please review other blog posts where I talk about the prices and there is more information.

Have a great holiday season… and please get your orders in early!